Press Releases

Nick Lambert Promoted to Director of Sales and Marketing for Sunday River

Newry, Maine (April 6, 2010) – Sunday River announced today the promotion of Nick Lambert to Director of Sales and Marketing, effective immediately. He previously served as the Brand Manager for the Sunday River and Sugarloaf ski resorts.

“Nick has made tremendous contributions to the sales and marketing departments of Sunday River for more than a decade,” said Dana Bullen, general manager of Sunday River. “His clear understanding of Sunday River’s brand combined with his expertise in new media in a rapidly changing marketing landscape, all align perfectly with our objectives.”

Lambert started working at Sunday River in 1996 in the Sunday River’s sales department, where he focused on growing college and group business. Several years and promotions later, he moved into marketing and led the resort’s advertising and web development programs.

In 2007, after Boyne Resorts purchased Sunday River and Sugarloaf, Lambert became the brand manager for both resorts.  In this role, he developed creative strategies and was responsible for advertising and online marketing initiatives.

Lambert was also responsible for bringing to Sunday River such promotions and events as the Dumont Cup, Downtown Showdown and the quarterpipe where professional freeskier Simon Dumont broke the world record in 2007.

“Sunday River has been a huge part of my personal and professional life,” said Lambert. “I look forward to focusing on even bigger events and promotions for the future to leverage our reputation and build on existing and new relationships.”

Lambert is a graduate from Colby College in Waterville, Maine and holds a degree in economics. 

For more information on Nick Lambert’s promotion, please contact Darcy Liberty at (207) 824-5243 or dliberty@sundayriver.com.